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In my local Costco, the stack of Chocolate Cheerios took the place of Multigrain Cheerios which are no longer offered. And this is in healthy living VT!
Saw commercial 4 Multigrain Cheerios, with 10 sec of "new Chocolate Cheerios" tacked on the end. Craziness!
That photo is really wild as you scroll down. Sorry, I know that wasn’t the point.
I had multigrain cheerios recently. They were so sweet, like hundreds of tiny donuts. I can’t believe I used to think they were "healthy".
The ONLY kind of Cheerios that are good for you are the plain ones.
I have nothing to say beyond Bittman’s already perfectly eloquent statement: This #$!% Has Got to Stop
Absolutely ridiculous what they will come up with. Agree completely that it needs to stop!!
THANK YOU! Somebody had to say it! When are Companies going to seize getting away with advertising over processed, unnatural foods as healthy. The majority of consumers will take them at their word, assuming some sort of responsible business practices. Sooo frustrating!
My 4-year old found cupcake cereal at the grocery store – even HE couldn’t understand why someone would eat it for breakfast! Why are companies pushing us to start our day this way???
That’s not breakfast. Blech. http://operagirlcooks.com
I especially like the ‘heart healthy’ icon on the box.
Who would buy that crap for their kids? I have a 3 and 1/2 year old who loves fresh veggies and fruit, and of course the occasional ice cream (homemade, thanks to Mark’s recipe) and cookies (also homemade). My point is that parents set the example and anyone who tells you their kid won’t eat healthy food only has themselves to blame.
Just my opinion, but $#!+ is a better string for your purposes.
Boo.Then again, it resembles my childhood breakfast (alternating cocoa krispies and cocoa pebbles)
Hmmm….I think the Cinnabon cereal I saw the other day might be worse. Mall food in a bowl. Yum!
Another great breakthough is chocolate flavored formula for toddlers! With the heavy marketing push on providing nutrients and pleasing picky palates, this will sadly be a big seller. http://www.theatlantic.com/food/archive/2010/05/chocolate-formula-baby-doesnt-know-best/56919/
Here’s a nutrition breakdown and commentary from Fooducate: Chocolate Cheerios, Corporate Growth, and Obesity http://bit.ly/bR85oN
it wouldn’t even be as bad if it didn’t say "whole grain" so dumb a’s think it’s health food. I mean we all can eat some crap once in a while, but let’s call a spade a spade.
Okay, I’ll be the odd man out and admit I like Chocolate Cheerios. Marginally better for me than eating a candy bar, at least!
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